The wealthy are often driven by a desire for exclusivity, seeking experiences and possessions unattainable to most by literally following the herd. This directionless competitive pursuit of status and superiority is distorting the genuine concept of luxury travel.
Tourism brings huge amounts of revenue to a local community, but it also brings with it its own set of problems but the solution does not lie in a complete ban. Our Founder, Keshav Arya shares alternative strategies to look at before resorting to a complete ban.